For over 60 years, WETA has served the Washington, D.C. region. We are immensely proud of the role we continue to play bringing quality programming and educational content to our community. Learn more about the impact that public broadcasting is having here and nationwide.


  • PBS KIDS is available in 95% of U.S. Households, giving kids access to what may be their only source of educational TV (Source: Nielsen TV Universe Estimate, 2017)
  • Over a third of PBS’s TV reach and reach came from low-incomes homes (ComScore Media Metrix, Dec 2015-Nov 2016)
  • attracts a higher proportion of web users of Asian and African  American descent compared to their representation in the average U.S. web audience (Source: comScore PlanMetrix, May 2016)
  • Diverse families value PBS KIDS. African American and Hispanic parents are even more likely to recognize the benefits of PBS KIDS compared to other parents. These parents turn to networks – and PBS KIDS, in particular – for school readiness help. (Source: PBS KIDS 24/7 Survey, Maru/Matchbox, January 2017)
  • Families with significant financial barriers to access learning and enrichment opportunities for their children say that PBS KIDS is the best use of family screen time, against a competitive set. (Source: PBS KIDS 24/7 Survey, Maru/Matchbox, January 2017)
  • 72% of all kids watched PBS last year. Kids from low-income and broadcast homes are benefitting the most; time spent viewing PBS has improved by 62% among low-income families, 41% in broadcast homes, and 91% in rural homes. (Source:

We Need Your Help

WETA can only do what we do with the help of local funding from individuals, foundations and corporations... and we need your support, too! Please help us continue to provide our local community with the best that public media has to offer – on TV, on the radio, online and on the ground.