Rewire

Trichotillomania and the Keen Smart Bracelet Startup

For over 20 years, Aneela Idnani Kumar hid her hair pulling disorder, also known as Trichotillomania. When Idnani Kumar and her husband searched for treatment options, they were disappointed by what they found. So they decided to create their own solution.

Trichotillomania and the Keen Smart Bracelet Startup

5m

For over 20 years, Aneela Idnani Kumar hid her hair pulling disorder, also known as Trichotillomania. When Idnani Kumar and her husband searched for treatment options, they were disappointed by what they found. So they decided to create their own solution.

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